San Diego County Credit Union has extended its title sponsorship of the San Diego Credit Union Poinsettia Bowl, 2007 Bowl President Rudy Castruita announced today. The extension is for sponsorship through the 2009 contest.  Financial terms were not disclosed.  San Diego County Credit Union served as title sponsor for each of the games first two contests. 

“We are so grateful to San Diego County Credit Union for their ongoing support of this very important, non-profit community event,” said Castruita. “Their investment makes it possible for the bowl game to provide our region with a tremendous economic boost during the holiday season.”

"We are extremely excited to continue to serve as title sponsor of the Poinsettia Bowl for the next three years," said Rod Calvao, President and CEO of San Diego County Credit Union.  "We look forward to discussing new ways to increase exposure for the game, the surrounding events and for the beneficiary of the game, the Make-A-Wish Foundation of San Diego."

Last year’s game featured a 37-7 TCU Horned Frogs victory over the Northern Illinois Huskies in front of 29,709 fans at San Diego’s Qualcomm Stadium.

The San Diego County Credit Union Poinsettia Bowl was established in 2005 and is produced by the non-profit San Diego Bowl Game Association. The mission of the Association is to generate tourism, exposure, economic benefit and civic pride for San Diego and its citizens by producing the nation’s most exciting bowl games and festivals of events. The San Diego Bowl Game Association also produces the annual Pacific Life Holiday Bowl.

The date and time for the 3 rd annual San Diego County Credit Union Poinsettia Bowl has yet to be determined, though it is certain it will be played prior to the Christmas holiday. The game features the second selection from the Mountain West Conference against an at-large opponent.

For ticket and event information, call the San Diego County Credit Union Poinsettia Bowl ticket office at (619) 285-5039 or visit www.PoinsettiaBowl.net.

San Diego County Credit Union is the largest financial institution based in San Diego.  It has assets over $3.6 billion and 23 branches located in San Diego and Riverside Counties.  Visit sdccu.com for more information.